Link building

5 Free Online Backlink Checker Tools

Online Backlink Checker Tools


There have been lots of changes in the SEO over the past few years. But the importance of backlinks remain same. Before talking about Backlink Checker Tools, you must know much about backlinks and its importance. After the launch of Google Panda and Google Penguin updates, the importance of backlinks has changed a lot. Google Penguin not only cares about backlinks, it also cares about the quality of backlinks and natural backlinks. Now it is very important to have quality backlinks from some good reputed blogs but it should be natural. Google’s recent link spam update has killed many blogs and websites which use black hat SEO or some illegal ways to create backlinks.

As a blogger, you must always care about your backlinks and their quality. In this post, I will share some tools which can help us to know more about best online backlink checker websites.

What is backlink?

When a website link back to your website or any page of your website, it’s called backlink to your website. Backlink used to be one of the most important factor in Google’s ranking. Later, Google has also added many other factors in ranking which reduced the importance of backlinks. But Recent Google Penguin update has increased the importance of backlinks.

Backlinks are usually categorized in two ways: Dofollow backlinks and no follow backlinks. Only DoFollow backlinks are important and give boost to website’ page rank. So we must try to improve number of backlinks for our website. But makre sure to have backlinks from good quality website with better page rank and reputation.


Read: DoFollow and NoFollow Links, You need to know about these

How backlink checker tools can help us?

Backlink checker tools give us a clear idea of all the live backlinks to our website. Most of the backlinks are generated naturally when some other webmasters give reference to us. So these tools are the best way to know about those links. By using these backlink checker tools, we count how many back-link we have created for our site.

Best use of backlink checker tool is to find the backlink of our competitors. In this way, we will be able to know the websites from where our competitors are getting backlinks and then create a strategy to counter those links. It helps in backlink strategy.

Here are few online tools which will help you to know about all incoming links to your website. You can select any or try all to know which is better. Every tool works the same but shows results in different ways.

As the title of this post says, it is about the free backlink checker tools. So I want you to know about SEMrush. I personally use this tool for SEO and found it to be a great tool for everything you need for analyzing a website. It also offers backlink checker tool along with backlink analysis. SEMrush is an important tool but it is paid. If you are willing to pay for a good SEO tool, I will recommend SEMrush. It helps in backlink analysis, competitor analysis, keyword position checking and lot more things. You can read the review of SEMrush here. They also keep on updating their services and add more data. SEMrush has a large database of search queries and links data to give you good results.

SEMrush backlink checker tool

You can also compare the backlink data of up to 5 different domains. So, you must try SEMrush. This tool is worth of its price.

Now I will talk about few free but worth to try backlink checker tools.

List of useful Online Backlink Checker Tools

1. BackLinkWatch:

Backlink Watch Backlink checker tools

BacklinkWatch is a popular tool to check backlinks. But it shows irritating pop-up ads. It provides a detailed report of backlinks of your blog. It shows the page rank of linking page and total outbound links on the page along with the anchor text linking to your website. You just need to enter the website, type URL and verify the captcha to get backlink data.

2. Link Diagnosis:

LinkDiagnosis Backlink checker tool

Link Diagnosis is nice backlink checker tool which provides a detailed report of backlinks. This tool works best with Firefox.

Note: Now this tool is not available. I will replace this with another one soon.

3. W3tool’s Backlink Checker:

W3tool Backlink checker

W3Tools Backlink checker allows you to check backlinks of up to 10 websites at once. It provides the number of links from Google, Yahoo, AltaVista and alltheweb. Now you can check backlinks of all your website in one go.

Note: Now this tool is not available. I will replace this with another one soon.

4. Open Site Explorer:

Open Site Explorer

Open Site Explorer is a nice Online backlink checker and worth trying. It has a nice feature of comparing backlinks between two or more domains. So you can compare backlinks of your website and your competitor’s website.

This tool works best when you have a paid account of SEOMOZ. But, you can still use free version with daily access limits to get desired results.

5. Analyze Backlinks: 

Analyze Backlinks is a nice website which helps to analyze backlinks of a given domain. Analyze Backlinks gives you many nice options like do not repeat backlinks from the same domain, only show links from homepage, Anchor Text, Outbound Links, Total Links and more.

What Backlink Checker tool do you use? Share it with us via comments.


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